On September 23, 2021, a gunman killed one person and wounded fourteen others at a Kroger grocery store in Collierville, TN. Our prayers are with the family of Olivia King who was murdered, those wounded and terrorized.


The National Compassion Fund, in partnership with the Community Foundation of Greater Memphis and Victims First, has created the Collierville Survivors Fund to benefit the surviving family members of Olivia King, those who were wounded, and those who were present in the store and traumatized by this horrific event.


The fund will also accept, and jointly distribute, funds donated to the Collierville Kroger Victim Relief Fund through the ColliervilleTNStrong.com campaign.

The National Compassion Fund, a subsidiary of the National Center for Victims of Crime, is the 501(c)(3) nonprofit dedicated to collecting and distributing charitable contributions in the aftermath of mass casualty crime

“Even after many trying months in which the pandemic and its economic consequences have continually tested our community, Mid-Southerners are once again showing their extraordinary generosity in a moment of need,” said Sutton Mora, Executive Vice President and Chief Operating Officer of the Community Foundation. “We are grateful to be part of this effort that effectively and efficiently connects donors’ heartfelt giving with everyone impacted by the horrific incident.”

“Our hearts go out to the entire Collierville community,” said Jeffrey Dion, Executive Director of the National Compassion Fund. “We are honored to join forces with the Community Foundation of Greater Memphis and VictimsFirst to increase charitable giving and help meet the overwhelming needs of the survivors of this atrocity. We stand in solidarity with all of those impacted by gun violence.”

Kroger Delta Division will accept customer donations at the register of any area Kroger Store, as well as will make a sizable donation to the Collierville Survivors Fund through its corporate foundation.

“We care deeply about our associates, customers, and the Collierville community, and that’s why we are seeding the fund with a $1 million donation from The Kroger Co. Foundation,” said Victor Smith, president, Kroger Delta Division. “We are committed to helping those impacted by this heartbreaking tragedy grieve and heal.”